We can target people on psychological common denominators, such as preferences, but also by psychological type. Whether you are an extravert, introvert, sensing, intuitive, thinking, feeling, perspective or judging type, plays a role in how we communicate to you.

We can reverse engineer your type by knowing your behavior and then advertise to the preferences whith which you perceive and decide. But don’t worry, nobody is just one type, we’re a combination of various psychological preferences and, unless you are the combination of a lock, we can analyze the preferences by which you perceive by the preferences you express and by the predicates you use when you formulate search questions or dialogue.